Revision

A. Media Sectors
-synergy
-Convergence
-Interactivity + personalization
-Planning a media product (Scripts, storyboard, research)

B. Target Audience
-Primary/Secondary Audience
-Active/passive
-Theories   -Audience reception
                  -Hypodermic Needle

Regulatory Bodies (BBFC, ASA, PEGI, PCC, OFFCOM)

Research -(Primary/Secondary) (Qualitative/ Quantitative) (Bias/Subjective)

C. Audience profiling-Demographics
Genre Conventions (narrative themes)
Characters